Our Story

About Fire and Cloud Consulting

Fire and Cloud builds websites in days and runs the search and follow-up work behind them, for established companies that have outgrown the site they have. Based in Jacksonville, Florida, since 2019.

Our Background

How We Got Here

Fire and Cloud Consulting LLC was founded in 2019 with a straightforward goal: help businesses stop losing revenue to technology gaps their owners did not have time to close.

The company started building websites and digital systems one project at a time, learning what actually worked in the real world versus what looked good in a proposal. That work now spans website builds, local SEO, business process automation, and operations consulting for companies across Florida, and recent sites have gone from a complete setup form to launch in two to three days.

The clients were not all from the same industry or the same city. Some were local contractors in Northeast Florida. Others were growing companies in different parts of the state. A few were remote from day one. What they had in common was that they were doing good work and not getting the visibility or the systems they needed to grow. Closing that gap is what this practice was built for, and most of those clients are still here.

James Feagle, founder and co-owner, leads every engagement. Celeste Feagle, co-owner and VP of Operations, runs the operations side of the business. You work directly with the people doing the work, not an account manager relaying it.

Based in Jacksonville, Florida, the practice serves businesses locally, statewide, and across the country. What you get is the same wherever you are: practical systems, recommendations you can check, and accountability for the outcome.

2019 Year Founded
2 to 3 Days Recent Site Launches
3 Core Service Areas
The Story Behind the Name

Guided Through the Digital Wilderness

The name is intentional. In the biblical account, the Israelites were guided through an unmapped wilderness by a pillar of cloud during the day and a pillar of fire at night. They could not see the full path ahead, but they were never without direction.

That is the role Fire and Cloud fills for an owner. Search and the web do not stand still, and a company that grew on referrals and reputation can find its website years behind the business it represents. You are running the operation, and your online presence keeps getting whatever hours are left over.

A clear plan and steady execution are what get you through it. One step at a time, in the right direction.

What This Is Actually For

The mission is not complicated: help you generate more qualified leads, then build the capacity to handle a bigger workload without proportionally more time or overhead.

Better websites. Stronger search visibility in the markets that matter to you. Systems that follow up automatically and do not require someone to babysit them.

When those things work, you get your time back and more of your leads turn into booked work. That outcome matters here beyond the invoice.

More Than Business

Why Nonprofits Are Part of This

From the beginning, working with nonprofits has been part of the practice. Not as a marketing angle, but because the cause matters.

Fire and Cloud helps nonprofits build their online presence, reach more people, and stretch what they can do with limited resources. The same tools that help a business generate leads help a nonprofit reach donors, recruit volunteers, and communicate its mission.

The work of building a business and the work of building a community are connected. When a business runs well, it creates the margin to give. When it gives, the organizations doing the hardest work in that community get stronger.

We grow the businesses that fund the missions.

That is not a side project. It is part of why this company exists, and it shapes how Fire and Cloud handles every client.

What Fire and Cloud Stands Behind

How Fire and Cloud Runs Every Project

These are not wall art. They shape the plan for your project, the way you get talked to, and what happens when something is not right.

01 / Candor

You Hear What Will Actually Work

Fire and Cloud does not take projects it cannot deliver on, and does not promise outcomes it cannot stand behind. If a service is not the right fit for your stage of business, you hear that before you spend money on it.

02 / Speed

Your Launch Day Is a Commitment

Your launch day is booked when you sign. Recent sites have gone live two to three days after the setup form was complete, and if we miss the booked day for a reason on our side, your first month of Fuel is free.

03 / Accountability

Defined First, Then Delivered

Clear deliverables are set before your project begins, and nobody walks away until the work is done right. If something falls short of what was agreed, it gets fixed. Nobody disappears after the invoice.

Based in Florida. Working with Businesses Everywhere.

Rooted in Jacksonville, FL. Serving businesses locally, across Florida, and remotely nationwide.

Jacksonville, FL Tampa Orlando Miami Florida Statewide Nationwide Remote
Get Started

Book a Strategy Call With the Founders

Fire and Cloud works with established companies and nonprofits in Florida and remotely across the country. If you want a team that will be straight with you about what your business needs and accountable for what gets built, start the conversation below.

Send the form and you will hear back by the end of the next business day. You can also browse the services or review pricing before reaching out.

Client support: info@fireandcloudconsulting.com, for work already under way
Based in: Jacksonville, FL
Serving: Florida businesses and clients nationwide

You will hear back by the end of the next business day.

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